Reports suggest that Apple has ordered 70 million OLED displays from Samsung for their upcoming iPhone.
#Apple orders 70million oled from sammie upgrade
Now it seems like Apple will be making the upgrade to OLED displays. Other manufactures like Apple and LG are known for using LCD displays which tend to have more natural muted colors. Other manufacturers like Moto have follow suit with the brighter more colorful displays, and Google has pretty much demanded AMOLED displays on their Nexus lineup as well. The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.Samsung has been one of the leaders in AMOLED displays on their Galaxy lineup of phones for years. The Motley Fool has the following options: long January 2018 $90 calls on Apple and short January 2018 $95 calls on Apple. The Motley Fool owns shares of and recommends Apple. *Stock Advisor returns as of April 3, 2017Īshraf Eassa has no position in any stocks mentioned. and Apple wasn't one of them! That's right - they think these 10 stocks are even better buys. After all, the newsletter they have run for over a decade, Motley Fool Stock Advisor, has tripled the market.*ĭavid and Tom just revealed what they believe are the 10 best stocks for investors to buy right now. When investing geniuses David and Tom Gardner have a stock tip, it can pay to listen. We'll see in the coming years whether Apple's product-development teams have such features in store. What Apple will need to do is to not just improve upon the features already present in the device, although it should do that, but it also needs to find ways to fundamentally improve the user experience with fundamentally new and useful features and functionality.
Many of the pain points with the current iPhone devices - lack of an OLED display and huge bezels come to mind - should finally be fixed. If Apple can bring the key innovations of its premium OLED iPhone 8 to the "standard" price points next year while further advancing the premium iPhone with more exclusive features, then Apple's super-cycle could get a second wind.Īpple overestimated demand for the 6s after enjoying an iPhone 6-driven "super-cycle." From that experience, Apple has surely learned that it takes a lot of innovation to keep the momentum going.Īt the same time, though, it's going to be quite difficult to meaningfully top what Apple brings to the table with its OLED iPhone. On one hand, I can see a path for Apple to continue to build on a potential super-cycle. What's going to be much tougher to call is what Apple does to keep the momentum going after this potential "super-cycle." And, to be blunt, the rise in Apple's stock this year of more than 24% as of this writing suggests that investors are, in fact, pricing in a great iPhone product cycle for the company. I think it's reasonable for investors to expect that this coming iPhone product cycle is going to be a phenomenal one for the company. Not only that, but it also stands to see both significant unit shipment increases in addition to a potential blended average selling price boost thanks to the OLED iPhone. It appears Apple is going to sell a lot of smartphones in this coming product cycle.
Since the iPhone 8 with an OLED display is expected to be priced at a substantial premium to the standard iPhone 7s and 7s Plus, we should expect that Apple's total build plans for next-generation iPhone models will be well over the 70 million-unit mark reported for the iPhone 8.
#Apple orders 70million oled from sammie plus
Perhaps the most amazing thing about this report is that these orders apply just to the rumored premium OLED iPhone 8 - not to the total number of new iPhone displays the company is ordering displays for.Īs you might recall, Apple is also expected to launch iPhone 7s and iPhone 7s Plus smartphones - essentially upgraded versions of the current iPhone 7 and iPhone 7 Plus phones - alongside the new OLED iPhone.
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